1 Facebook is apparently moving away from the cookie — and it may announce its plans for a new mobile ad network this Monday at Advertising Week .
2 Ad brokers, ad exchanges, retargeters, publishers, and analytic outfits currently operate within it, all vying for a piece of a pie that eMarketer p..
3 “However, Google will remain the clear winner in the space until Atlas has a proven record of success,” Davis added.