1 AdverCar , a startup promising to make it easy for drivers to turn their vehicles into rolling advertisements, has raised a $2 million seed round.
2 Then, if a driver agrees to join a campaign, adverCar installs a GPS in their car for the duration of the campaign so advertisers get a map of where..
3 I asked if it felt strange at all, and he replied: “You notice for your first 20 minutes, but after that you forget they’re on.