1 North Carolina-based INRFOOD aims to add some much-needed context to the food we eat every day by highlighting all the (occasionally funky) ingredie..
2 The way Mehta (a veteran of two other health-oriented companies) looks at it, people purchasing food pay too much attention to calorie counts and ma..
3 “There’s so much misinformation when it comes to diet,” founder Keval Mehta told me.